customer satisfaction and loyalty research
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Research services for customer satisfaction measurement

Meeting the ever increasing expectation of the service-sensitive customer is one of the greatest challenges facing organisations today. Benchmark offers a comprehensive suite of research solutions designed to explore and measure customer satisfaction including:
  • Identifying and tracking customer satisfaction metrics
  • Benchmarking performance against the competition
  • Highlighting opportunities to offer a tailored service package which leads the competition
  • Prioritising precise service levels most demanded by customers
  • Exploring the key drivers of loyalty and classifying the depth of commitment of customers

Please refer to Benchmark's introductory guide to Customer Satisfaction research.

Email us for more information, or to discuss your needs in more detail.

Download the introductory guide


Case Studies.

Owned by Rootdamages by FasT

Published on 13 September 2004
In 2002 Benchmark undertook a comprehensive survey of buyers' needs for ERP systems. The survey was repeated in 2004
 
Owned by Rootdamages by FasT

Published on 02 October 2001
A leading supplier of infrastructure management solutions needed to assess its relationship with its VAR network.
 
Owned by Rootdamages by FasT

Published on 02 October 2001
A new customer satisfaction programme set up for a quality assurance body.
 
Owned by Rootdamages by FasT

Published on 02 October 2001
Benchmark established a new Customer Satisfaction Measurement Programme for this US based ERP vendor.
 
Owned by Rootdamages by FasT

Published on 02 October 2001
A leading UK ERP vendor needed to establish the performance of its Help Desk services to European customers.
 
Owned by Rootdamages by FasT

Published on 08 January 2001
A detailed case study of how an organisation operating in a monopoly situation tackled the need for customer satisfaction research.